The visit to Zenith media was really informative, getting to see how our work wouold be printed commercially.
Allen Phillips showed us around the print warehouses, and told us printing is always done in multiples of 4 whchh was new information to me.
He showed us the aluminium plates that each colours prints are etched into.
We saw how shiny componants are addied by ‘spot UV varnishh creating shine and matt effects using a silk screen, similar to the process of screen printing.
It was interesting to find out that the printers are the ones that add the barcodes to prducts, as I had always thought it was the job of the people producing the work.
It was interesting to find out that there are different types of white paper sch as blu, grey, yellow hues and that each piece of paper has individual characteristics that can effect the way things are printed.
Can be glued, saddle bound (staples) wire bound.
Perfect binding involves perforating the fold lines to allow the air to escape so when staples are added the product is smoothand not lumpy.
Flat binding for more pages which just uses glue.
Lamination for finishing covers can add shine, soft touch matt or gloss, which is stored on a roll and then applied to the cover.
Embossing – using an older machine to create textured effect from a metal form that effects the surface of the paper/card. Embossing can be used with foiling and spot UV varnish to add another effect.
Spot UV varnish and embossing together:
The large scale Lithograph printers that use different aluminium sheets for each colour allows high quantities of products to be produced. The machines haf one ‘hump’ per colour which is never changed, varnish can also be applied here. During printing powder is added to stop the sheets sticking together with wet ink.
Lithograph printing is usually for larger quantities of work up to B1 size
Digital printng is for smaller quantities of documents, but an also do large scale things like signage for vans, cars and buildings. It produces work of the same quality but scaled down.